The Rudd Filter Has Been (Phone) Bombed

You wouldn’t have seen the headline in the media, but on November 10th 2008 Senator Conroy’s office was phone bombed. It’s alright, he is in good health. In fact, nobody was hurt in the latest skirmish in the war against the Rudd Filter. 

incendiary-bombing-560x435 The Rudd Filter Has Been (Phone) Bombed

What is a phone bomb? 

People have always protested against the government but these days sometimes it can be hard to get the message across. They can delete an email, throw your letter in the bin, and ignore the mob of people outside their offices. They won’t take a petition seriously unless it has around 100,000 signatures and who has time to collect that many!? 

They won’t stop answering their phones though. 

A phone bomb is a scheduled series of phone calls from a network of people to a personal assistant over a short amount of time. If an hour of a person’s time is taken up by a single topic they will remember it, and will hopefully pass on the key elements of the message to whoever they are working for. The aim is not to be harmful which is why it should only be an hour – not over a number of days as some people have suggested. 

What is the Rudd Filter? 

The Rudd Filter is Kevin Rudd’s proposal to install a mandatory filter on our internet at the ISP-level. Sure they won the election after proposing that they would introduce a ‘clean feed’ that parents could opt-into to protect their kids, but this is vastly different to an opt-out filter as well as a higher level filter that you can’t opt out of. 

Senator Conroy has runs the portfolio and has discussed the issue on ABC Radio with Mark Pesce. 

Mark Pesce also spoke on Radio National which had some great discussion. Note though that nobody under the age of 30 is a part of the debate there. 

Why am I opposed?

  • Mandatory ISP filtering doesn’t actually stop child porn. It is a social issue, not a technical issue. 
  • There are some serious technical hurdles. The trials so far on a Tier 3 ISP setup have been published. MDs of iiNet, Internode and Telstra (Tier 1 ISPs) have said that it will drastically slow down our internet experience
  • Schools already have Department of Education filters that are very strict and perform the same task where required. If you want a filter on your connection (home, business or government), go and sign up to an ISP like WebShield!
  • There is already an opt-in filter system that John Howard’s government introduced, and only 29,000 people are using it. Where is the demand?

How did the Rudd Filter Phone Bomb work?

  1. Steve heard the idea was used by Greenpeace and copy/pasted it for the current issue. 
  2. He tweeted the idea and got a positive response. 
  3. He picked a strategic time so that the message had a good chance of getting through. 
  4. He set up a google docs spreadsheet to organise the phone bomb schedule. 
  5. It spread, in true Made To Stick (link) style. 
  6. The bomb was delivered on November 10th. 

Did it work?

conroy-phone-bomb The Rudd Filter Has Been (Phone) Bombed

and.. 

just-email The Rudd Filter Has Been (Phone) Bombed

I think that is a pretty clear YES! 

What next? 

Elias Bizannes (www.liako.biz) has written a great summary of the Rudd Filter issue at Silicon Beach. Elias has also sent these thoughts to every Australian Senator.

Pat Allan has been talking about the issue before most of us, raising the censorship issue in January 2008. Pat has just set up a meeting to talk to his local member

The Phone Bomb started some positive momentum but more must be done. Steve Hopkins is going to blog about what happens next in the Phone Bomb campaign, so make sure you bookmark his blog, The Squiggly Line and of course follow him on twitter for updates.

By Ross Hill - November 24th, 2008 at 10:57am with 2,111 views -

  • Ads, if you saw @stevehopkins on twitter the other night I think he found a few different suggestions. I'm not sure any of them were quite what you were after but it was a start :)

    * Phone Flood
    * Fone Festival of the FU Conroy
    * Gagging the Gatekeeper
    * Gatekeeper Games
    * Phone Bark
    * Pepper the PA

    I just want to make it clear that I'm against screwing with PAs - most of them are lovely people. I'd hate to see a phone bomb be used for any serious amount of time. Surgical strikes only!
  • Ads
    i love the concept.. and understand that the name appeals to the underground hacker aesthetic but what else could you call 'phone bombing' in order to implement it in a more mainstream campaign, say around climate change or poverty? certainly NGOs wouldn't feel comfortable asking their supporters to phone bomb Kevin. etc.

    cheers
  • I would be against an ongoing phone bomb as some have suggested, but since it was just a surgical strike for an hour I think it is justified. The followup action is what counts.
  • Personally I don't support the phone bomb. I think there are better ways to protest against this than tying up the time of a lowly secretary.

    That said, I do support that you are doing *something*!

    Perhaps if the purpose was to "slow down the Ministers telephone as they would have done to our internet connections" this would have sit better with me.
  • One more piece of advice - After ytou have read this post... tell everyone what it means, for them. People just don't know the actual impact of it.

    Steve.
  • Hey Ross!

    Thanks for the article on the phone bomb. For a few other follow ups...check out.

    - The Greenpeace Campaign that inspired the Conroy Phone Bomb
    http://www.yourcalloncoal.org/gpcm/landing.php

    - THe google doc that we used to organise
    http://spreadsheets.google.com/ccc?key=p0IgUL1P...

    Finally, a few notes:
    1) The phone bomb was successful because we had an issue that was already prevalent, and a community that already cared about it. We actually had about 15 callers in the end, and so took up about an hour and a half of time. This 'groundswell' is required - don't try bombing anyone if you don't have this. I fear the Greenpeace campaign above may suffer this fate (or perhaps I'm just not in that community).

    2) Make it realistic. You can bomb for longer than an hour, but it's better to be stategic. It would be hard to fill an entire day full of 5 minute phone calls. Present an option that is easy for the community to take (an hour) and then go from there. We ended up surpassing the hour, perhaps because it was such a small window of time that it was easy to engage with it.

    3) Be strategic. 15 phone calls over the course of a month make no impact. But blocking them together, around a strategic time (we called about an hour before Conroy would head into parliament) is key. When campaigning, be clear of your ask and aware of WHEN you are asking it. Momentum = action in this.

    Cheers!

    Steve
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